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2017 Kickoff Classic ends with huge win for Arkansas

2017 Kickoff Classic

As proud sponsors of the 2017 Kickoff Classic, presented by, we’ve enjoyed traveling the state meeting students, parents and community members who come together each fall to support a beloved tradition. In our second year of partnership, we’re thrilled to continue to share one of our own favorite traditions – giving back.

“Because our state is ranked second in the nation in the number of people facing food insecurity, we wanted to reach out in advance of the games and make a deeper investment in Arkansas communities,” said Curtis Barnett, Arkansas Blue Cross and Blue Shield president and chief executive officer.  

Each of the eight schools participating in the games hosted a pep rally where students did more than cheer for the home team – they came together for their neighbors, each team exceeding their goal of packing more than 15,000 meals in 90 minutes. A total of 129,504 meals were collected with help from The Pack Shack of Rogers, Ark. The Pack Shack organizes packing parties for corporations, organizations, clubs, schools and groups to supply provisions and opportunities for neighbors in need. 

 Camden Harmony Grove  15,464 
 Conway Christian15,496
 Hamburg 16,008 
 Hampton 15,562 
 Smackover 15,936 
 Pea Ridge 17,646 
 Prescott 17,616 


During the two-night Kickoff Classic football showcase, T-shirts, pompons and more were passed out to the hundreds of fans who came to watch all of the teams battle it out on the gridiron. Several students participated in the halftime Skills & Drills competition where they punted, passed and kicked their way to a new iPad mini or gift card.

“Regardless of what the scoreboard says, everyone who showed up to these events is a winner,” said Curtis. “We couldn’t be happier to support students who work toward their own dreams and unite with their opponents for a greater cause. Almost 130,000 Arkansans can sleep better knowing where their next meal is coming from, thanks to these students.”

To read more about the games, visit